Category: Facebook Advertising

Social Commerce Marketing | Social Commerce B2B Marketing | What is Social Commerce?
By Jonathan Bentz| 5 Min Read | March 21, 2022

What is Social Commerce? Does It Matter In B2B?

Social commerce is a fairly new term, but its definition is growing more clear as…

Read Article right arrow
Banning Surveillance Advertising Act | Surveillance Advertising Act | Surveillance Advertising
By Justin Seibert| 6 Min Read | January 21, 2022

Should Advertisers And Consumers Worry About the Banning Surveillance Advertising Act?

On Tuesday, three members of the United States Congress introduced the Banning Surveillance Advertising Act…

Read Article right arrow
Google HEC Ads - What Their New Policies Mean For You
By Jim Foreman| 3 Min Read | June 19, 2020

What Google’s New housing, employment, and credit advertising policies mean for you

We are in the middle of one of the worst economic downturns in the history…

Read Article right arrow
Advertising on Facebook | Should I Advertise on Facebook? | Facebook on Phone and Tablet
By C-L Team| 1 Min Read | June 4, 2019

Is Facebook Advertising Right for Your Business?

Facebook boasts billions of users across the world—and it is only continuing to grow. From…

Read Article right arrow
A free ebook demonstrating how to maximize student recruitment with Facebook Ads
By DOM Team| 4 Min Read | February 5, 2019

Higher Education Marketing: Maximize Student Recruitment with Facebook Ads [FREE EBOOK]

The realm of higher education marketing is just as competitive as—if not more so than—any…

Read Article right arrow
Facebook metric update - Direct Online Marketing
By DOM Team| 4 Min Read | March 16, 2018

Ad Reporting Changes Coming to Facebook

When commenting on the paradox of data in his book Web Analytics 2.0, Avinash Kaushik…

Read Article right arrow
By Leland Reed| 18 Min Read | October 21, 2015

8 Simple Tips for Holiday Success

I don’t know if you’ve noticed, but the holidays are approaching faster than you can…

Read Article right arrow
facebook cpc changes
By Nikki Powley| 2 Min Read | July 9, 2015

Facebook Announces Cost-Per-Click Changes

Goodbye Likes…Hello Link Clicks!   In a Facebook for Business post, the social network announced…

Read Article right arrow
Best Day and Time to Post on Facebook - Highest Traffic Times on FB
By DOM Team| 7 Min Read | June 16, 2015

Best Times of Day to Post on Facebook for B2B Marketers

It’s no secret that posting organically on Facebook can be difficult. In one of our…

Read Article right arrow
By DOM Team| 6 Min Read | April 24, 2015

Is the New Facebook News Feed Tweak the End of Organic Posting?

In the early days of brand involvement on Facebook, engagement and organic reach with an…

Read Article right arrow
Close up picture of baseball
By Leland Reed| 9 Min Read | March 30, 2015

If Online Ad Platforms Were Baseball Players—DOM’s Starting Lineup

Welcome to part one of If Online Ad Platforms Were Baseball Players—DOM’s Starting Lineup, in…

Read Article right arrow
Split Test Image Ads
By DOM Team| 1 Min Read | February 5, 2015

6 Ways to Split-Test Your Image Ads

Test. Test. Test. We hear it all the time, but what exactly should we be…

Read Article right arrow