Category: Uncategorized

Calculating ROI on Advertising | How to Calculate ROI | Employee Doing Calculations at Desk
By Janice Masters| 1 Min Read | January 7, 2020

The Breakdown: Measuring Strategic Marketing ROI

Businesses are spending a lot of money on their strategic marketing. Global spending is estimated…

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Content Marketing Services | Why Use Content Marketing? | Person at Laptop Writing
By Denise DeSimone| 1 Min Read | January 2, 2020

How And Why Content Marketing Is Changing The Game

Content marketing, when done right, can improve and enhance brand reputation, awareness, and loyalty –…

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Inbound Marketing Services | Inbound Digital Marketing | Employee Analyzes Metrics
By Denise DeSimone| 1 Min Read | December 19, 2019

How to Bring Inbound Marketing In-House

Businesses today are increasingly adopting inbound marketing as their primary strategy for finding better prospects.…

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Online Marketing Firm | Online Marketing Services | Team Meeting Around Table
By Denise DeSimone| 1 Min Read | December 17, 2019

Why you need advertising as part of your strategic marketing plan

Strategic marketing and advertising plans spell out the way a company intends to approach marketing…

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Strategic Digital Marketing | Digital Marketing Strategy | Woman Demonstrates Marketing Plan
By Denise DeSimone| 1 Min Read | December 12, 2019

In’s and Out’s of Inbound and Outbound Marketing

There’s a lot of competition in the marketplace. The average person is exposed to nearly 5,000…

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Strategic Marketing Services | Marketing Planning Services | Coworkers Around Whiteboard
By Denise DeSimone| 1 Min Read | December 10, 2019

Critical Components Of Strategic Marketing You Need To Know

A well-planned strategic marketing blueprint is every organization’s path to success. As the reference point…

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Landing Page Service | Landing Page Design Service | Woman Designing Landing Page
By Anthony Pollino| 1 Min Read | July 30, 2019

The Must-Have Elements of an Effective Landing Page

When you create a landing page for a specific product or service of your brand,…

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Advertising on Instagram | Why Advertise on Instagram | Instagram's feed on their own platform
By Denise DeSimone| 1 Min Read | July 25, 2019

How Does Instagram Advertising Differ from Other Platforms?

Social media advertising is a great way to reach target markets and meet your consumers…

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Retargeting Service | How to Retarget Customers | Dial with Options of Digital Marketing Channels
By Denise DeSimone| 1 Min Read | July 23, 2019

How Do Retargeting Ads Work and Are They Effective?

When visitors come to your website, how many do you think will actually convert to…

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Why Have a Blog? | Impact of Blogs | Woman Scrolling on Phone
By C-L Team| 1 Min Read | July 17, 2019

The Impact of Social Media on Advertising Strategies

Americans spend almost a full day—23.6 hours—online per week, spending most of that time on…

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E-Commerce Digital Marketing | Digital Marketing for E-Commerce | Woman Packing Order
By C-L Team| 1 Min Read | July 11, 2019

How E-commerce Advertising Can Help Grow Store Sales

E-commerce advertising means you don’t have to solely rely on bricks and mortar to bring…

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How to Choose an Ad Agency | How to Pick a Marketing Firm | Team Discussion
By Janice Masters| 1 Min Read | July 9, 2019

How to Select the Right Advertising Agency for Your Business

Most businesses aren’t in the business of advertising. Even when if you think you can…

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