On Tuesday, three members of the United States Congress introduced the Banning Surveillance Advertising Act (BSAA), with the goal to prohibit digital marketers from targeting… Read More
In 2018, social media has become synonymous with our daily lives to the point where businesses cannot ignore the importance of these platforms as a… Read More
In today’s data-heavy, research-driven, overcrowded online marketplace, it can be really difficult for marketing professionals to find multiple lead generation sources that are successful. Too… Read More
Why use Facebook for higher-ed student recruitment? It’s one of the most robust ad platforms on the planet. Check out our latest ebook!
When commenting on the paradox of data in his book Web Analytics 2.0, Avinash Kaushik said, “So much data, so few insights.” Although Kaushik’s book… Read More
It’s a new year, and Facebook is making changes. Once again, Facebook has publicly announced some new tweaks are coming to their proprietary News Feed… Read More
Twenty-eight days ago, the 2016 United States Presidential election campaign season reached a level of circus-like entertainment once thought impossible when the first Presidential Debate… Read More
0:00 Start the clock. Go! Not only am I going to give you the latest updates for Facebook Pages, I’m going to do it in… Read More
Goodbye Likes…Hello Link Clicks! In a Facebook for Business post, the social network announced that advertisers who create their campaigns around cost-per-click (CPC) will no… Read More
Social media is a great way to advertise, but with so many platforms, how do you choose which one is right for your business? Have… Read More
