As highly capable digital marketers, we have an unprecedented number of tools to help us do our jobs. Last time we checked (a few minutes… Read More
The earth is no longer round… but that doesn’t mean your international SEO (or overseas SEO) strategies should be linear. After marinating for twenty-odd years… Read More
Readability Analysis in the Yoast WordPress Plugin: Tips to Improve Your Writing and SEO (Updated September 2020)
This blog post explains the 7 readability tests that Yoast performs on your text via their WordPress plugin. Taking guidance from these checks and editing… Read More
We’ve all heard the hogwash that social media activity doesn’t improve SEO rankings. We also understand that Google itself contributed to this potential misconception. Back… Read More
If you read of our blog, you’ll know that we think mobile is one of the most important aspects of digital marketing today. Mobile is… Read More
Big changes in company policies can mean big changes for the businesses that rely on them for their continued operation. Google is constantly shifting the… Read More
Social media is about so much more than just attractive pictures and recycled memes — without adequate consideration, social media can either help or hurt… Read More
August 2020 Webinar: In-House vs. Agency Partner – What Digital Marketing Solution Is Right for You?
Direct Online Marketing is back with another informative webinar, this time addressing the age-old question: should I go it alone or hire somebody to help?… Read More
Understanding assisted conversions in Google Analytics can help you focus your digital marketing efforts. Assisted conversions are the silent supporters that push others into the… Read More
SEO or PPC? Which is the better marketing approach for businesses? Instead of dividing the two, here’s why you should be uniting them.