New Year’s Resolutions: Digital Marketing Edition (Updated For 2021)
Wow, 2020 was something else, wasn’t it? Thankfully, it’s almost over. That magical time of the year has come around again. Yes, it is time… Read More
Tag: adwords
12 Tactics You Need To Kickstart Growth Of Your Rehab Center
Over the last several years, substance abuse and mental health treatment facilities have had to make multiple shifts in the tactics they use to perform… Read More
How to Protect Your Brand From Trademark Infringement In Google Ads (Updated August 2020)
Are you one of the many businesses that have a registered trademark? As you know, trademarking is an expensive and time-consuming process. One of our… Read More
Hungry for Better PPC Performance Analysis? It’s as Easy as Pie…Charts!
Analyzing your PPC campaigns with pie charts reveals actionable insights. And it does so visually. Pie charts show you how large a slice each campaign… Read More
How to Pinpoint PPC Performance Changes
You need to be able to pinpoint PPC performance to improve it. Comparing current performance to a previous period is a solid way to start.… Read More
How to Adjust Your Digital Marketing Efforts in Times of Crisis
Latest Update: A recording of the webinar is now live. Click here to learn more about the PRSA webinar about communications and marketing in times… Read More
Sample Bias: Personal and PPC Pitfalls
Have you ever noticed that it seems you always turn your USB the wrong way round when you go to plug it in? So you… Read More
16 Actionable Lead Generation Ideas For Software Companies (Updated November 2019)
In today’s data-heavy, research-driven, overcrowded online marketplace, it can be really difficult for marketing professionals to find multiple lead generation sources that are successful. Too… Read More
How Google Determines The Difference Between Sessions And Clicks
Understanding the difference between clicks and sessions is one of the more common challenges marketing professionals face when they analyze data from their Google campaigns.… Read More
7 Top Tips to Craft Compelling Expanded Text Ad Headlines
There are good Google Search expanded text ads, and then there are text ads that are put together so well, they stop you in your… Read More
