Category: Blogging

New Year’s Resolutions: Digital Marketing Edition (Updated For 2021)

Wow, 2020 was something else, wasn’t it? Thankfully, it’s almost over. That magical time of the year has come around again. Yes, it is time… Read More

How to Track Blog Posts by Author in Google Analytics (Updated November 2020)

I won’t bother going into why you need to be blogging in 2020. Any good digital marketer can tell you that. If you’ve seen success… Read More

Readability Analysis in the Yoast WordPress Plugin: Tips to Improve Your Writing and SEO (Updated September 2020)

This blog post explains the 7 readability tests that Yoast performs on your text via their WordPress plugin. Taking guidance from these checks and editing… Read More

5 Ways Blogging Boosts Your SEO (Updated June 2020)

Publishing a business blog boasts many benefits. It helps you establish yourself as an expert in your field, and it’s a great way to connect… Read More

Internal Links: How Much Do They Affect SEO In 2020 (UPDATED JUNE 2020)?

Every business on the planet wants their website to rank number one for every keyword that relates to their business. And why not? Billions of… Read More

20 Actionable Digital Marketing Ideas for Promoting Training Courses (Updated 2020)

You may have heard the old adage, “Those that can’t do, teach.” Well, if you have been challenged with the task of promoting training courses… Read More

Working From Home? DOM is On It!

April 3, 2020 |   ,

We are pros at staying connected from a (social) distance. Before taking our work remote for the time being, DOM team members had been working… Read More

Eliminate Passive Voice to Improve Readability and SEO with the Yoast WordPress Plugin

October 25, 2019 |   , , ,

This blog post was written to demonstrate the value of writing in the active voice. (Your passive voice sensor should be tingling). So what do… Read More

Marketing Personas: Hi, My Name Is ______

December 6, 2016 |  

How many marketing messages have you seen today? Having trouble quantifying? 100? 500? More like 5,000. Yes, that is the average number of marketing messages… Read More

How to Easily Source Images for Blog Posts & Other Types of Content

September 29, 2016 |

Keeping up a blog, at least on somewhat of a consistent basis, can be an incredible challenge. Coming up with ideas, maintaining brand voice, creating… Read More

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