Category: Google

Google’s Fees for International Ads Explained

March 4, 2021 |   , , , ,

Digital marketers understand better than anybody how a lot of little things can add up to have a big impact. The halcyon days of the… Read More

Are Hidden Web Pages Good for SEO?

February 5, 2021 |   , , ,

I know what you’re thinking: why would I want to hide a web page? If you don’t already know the answer, keep reading. Or if… Read More

Stats and Insights from a Test of Keyword-insertion Code in Google Ads

January 25, 2021 |   ,

Using keyword-insertion code in Google Ads drives a better CPA than typing the keyword in headline 1. This finding comes from a test that we… Read More

January 2021 Webinar: Advanced Tactics to Generate Foreign Sales Online

January 14, 2021 |   , , ,

Unless you were living under a rock, you might remember 2020 as a year a lot of things happened. Seemingly all at once. If you… Read More

What is Hyperlocal SEO and Why Should I Be Doing it Right Now?

We’ve told you before some of the best ways to do local SEO. If you have a business that benefits from local searches, then you… Read More

Why Would I Want to Use Audio Ads on YouTube?

November 25, 2020 |   , , ,

If you’re asking the question, you are clearly not among the many people who use YouTube to listen to music. According to the last numbers… Read More

How to Track Users Across Subdomains (Without Going Insane) [Updated 2020]

November 20, 2020 |   , , ,

Subdomains are a standard way to segment content on a website. From a developer’s perspective, subdomains are integral to utilizing multiple CMS platforms.  For this… Read More

7 Ways to Optimize Your YouTube Page for SEO

November 9, 2020 |   , , , ,

We’ve already told you about ways you can improve your results on YouTube, the world’s second-most-used search engine, but we were only just getting started.… Read More

How to Track Blog Posts by Author in Google Analytics (Updated November 2020)

I won’t bother going into why you need to be blogging in 2020. Any good digital marketer can tell you that. If you’ve seen success… Read More

Why You Should Learn to Code HTML

October 27, 2020 |   , , ,

First, let’s get this out of the way right at the top: we’re not suggesting that you have to learn to code. Coding is great… Read More

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