Category: Analytics

Zen and the Art of First-Party Data Strategy
By Jim Foreman| 11 Min Read | March 7, 2024

Zen in the Art of First-Party Data Strategy

Table of Contents The Introduction The What and Why of First-Party Data Core Principles for…

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Setting Up Subdomain Tracking | How to Track Users Across Subdomains
By Justin Seibert| 11 Min Read |

How to Track Users Across Subdomains In Google Analytics 4 (GA4)

Looking for information regarding subdomain tracking for monitoring users across your entire platform in Google…

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Google Analytics
By Jim Foreman| 8 Min Read | December 4, 2023

GA4 Comparisons, the New Segments

Google Analytics 4 (GA4) is the standard tool for tracking and understanding web and app…

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GA4 Implementation | GA4 Explained | Google Analytics Graphic
By Jason Ohsie| 14 Min Read | April 21, 2023

19 Popular GA4 Questions (With The Right Answers From Our Expert Analysts)

Do you have questions about Google Analytics 4, the latest version of the site measurement…

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GA4 WordPress Analytics | GA4 for WordPress | Webinar Graphic
By Jonathan Bentz| 2 Min Read | February 1, 2023

Fear You Won’t Survive Adding GA4 To WordPress?

Our friends at WooRank have invited us to share our expertise in all things SEO…

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Google Analytics for Business | Bot Filtering In Google Analytics 4 (+How To Set It Up) - DOM
By Billy Wright| 9 Min Read | January 31, 2023

Why You Should Set Up Bot Filtering In Google Analytics 4

Updated: 3/18/2024GA4 bot traffic skews website data, pollutes analytics, and ruins otherwise useful metrics. Because…

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GA4 Analytics | Free Looker Studio Report Templates
By DOM Team| 3 Min Read | January 30, 2023

Grab These Free Looker Studio Report Templates (Updated for 2023)

Below you will find 4 free Looker Studio templates you can use to get started…

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GA4 Implementation | How to Implement Google Analytics 4 | Blog Graphic
By Justin Seibert| 5 Min Read | December 2, 2022

Still Putting Off GA4 Implementation? Here’s Why You Can’t Wait.

Editor’s Note: This article about GA4 implementation was originally published in the PTC Member News…

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Google Analytics Services | GA4 + Looker Studio - Failure Extracting Data From Datasets?
By Steve D'Angelo| 11 Min Read | November 30, 2022

Why You Have GA4 Connector Errors In Your Looker Studio Reports

Are you one of the many users of GA4 finding errors with your connector (like…

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Google Analytics Services | Is Google Analytics 4 Better Than Universal Analytics? (Webinar)
By Jonathan Bentz| 6 Min Read | November 8, 2022

Is GA4 Better Than UA? Find Out In Our Next Webinar!

"Is Google Analytics 4 better than Universal Analytics?" If you are responsible for one of…

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Google Analytics Service | Google Analytics 4 Setup Guide - Free GA4 Checklist PDF Now Available
By Jonathan Bentz| 5 Min Read | October 25, 2022

Unsure How To Set Up Google Analytics 4? There’s A Checklist For That!

A major shift in analytics tracking occurred in July 2023, as Google Analytics 4 (GA4)…

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Creating Filters for Robust Reporting in Data Studio
By Ryan Norman| 8 Min Read | October 14, 2022

Creating Filters in Looker Studio for Robust Reporting

You need to be proficient with Looker Studio filters - or any data reporting and…

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