Category: Paid Search
Why Would I Want to Use Audio Ads on YouTube?
If you’re asking the question, you are clearly not among the many people who use…
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Holiday Tips for Digital Marketers
The holidays in 2020 don’t look like any holiday in recent memory, and not for…
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Grow with Google: Get Found on Mobile! (Updated August 2020)
If you read of our blog, you’ll know that we think mobile is one of…
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Making Sense of PPC Metrics – A Guide for CMO’s (updated 2020)
I’ve been involved in PPC a pretty long time – since 2001 and the days…
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Location Targeting & Best Practices for Paid Search Advertising
Advertising. It’s all about hitting the right audience, at the right time, with the right…
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Our Favorite Chrome Extensions for PPC
We already shared with you a list of our favorite Chrome Extensions for SEO, but…
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August 2020 Webinar: In-House vs. Agency Partner – What Digital Marketing Solution Is Right for You?
Direct Online Marketing is back with another informative webinar, this time addressing the age-old question:…
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Understanding Assisted Conversions: Your Silent Helper in Digital Marketing
Editor's Note: Looking for information on why you should be using assisted conversions in Google…
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Hungry for Better PPC Performance Analysis? It’s as Easy as Pie…Charts!
Analyzing your PPC campaigns with pie charts reveals actionable insights. And it does so visually.…
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What Google’s New housing, employment, and credit advertising policies mean for you
We are in the middle of one of the worst economic downturns in the history…
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Pivot Tables: The Unsung Hero of PPC Performance Evaluation
Analyzing your PPC campaigns by location reveals actionable insights. It helps you spend your digital…
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Now It’s Free to List Your Products on Google (Updated May 2020)
With the unfortunate experience of COVID-19 amongst the masses, Google has made it free to…
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