Author: Nikki Powley

Google Places
By Nikki Powley| 3 Min Read | July 1, 2016

Stand Out From The Crowd: Your Guide to Google Maps Promoted Pins

Welcome! I’m glad you’ve stopped by to learn about a new Google AdWords feature—Promoted Pins.…

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By Nikki Powley| 2 Min Read | June 16, 2016

Google & DOM Head to Louisville

Louisville, KY—here we come! Direct Online Marketing is bringing Google to you for a half-day,…

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Google AdWords Updates
By Nikki Powley| 4 Min Read | May 26, 2016

New AdWords Features: Your Next Steps

Google just announced that major changes are coming soon to an AdWords interface near you.…

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Raight Rail Ads
By Nikki Powley| 2 Min Read | February 22, 2016

Good-Bye, Right Rail Ads

Major changes have started rolling out across Google SERPs. AdWords text ad space will now…

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Online Marketing Quick Wins
By Nikki Powley| 2 Min Read | February 8, 2016

Online Marketing Quick Wins

Hello, fellow marketers and Direct Online Marketing fans! Let's start with a few often-overlooked facts…

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PPC Nightmares
By Nikki Powley| 4 Min Read | October 28, 2015

Online Marketing Tales from the Crypt: PPC Horror Stories

Halloween is the time of year to celebrate things that go bump in the night.…

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Frederick Event
By Nikki Powley| 2 Min Read | August 14, 2015

How To PPC Target Prospects in Frederick, MD and Beyond

You want your business to be prominent online. We know that pay-per-click (PPC) advertising can…

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Facebook Pages Updates
By Nikki Powley| 2 Min Read | August 8, 2015

Facebook Pages Newest Updates: In Five Minutes or Less

0:00  Start the clock. Go! Not only am I going to give you the latest…

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facebook cpc changes
By Nikki Powley| 2 Min Read | July 9, 2015

Facebook Announces Cost-Per-Click Changes

Goodbye Likes…Hello Link Clicks!   In a Facebook for Business post, the social network announced…

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AdWords Upgraded URLs
By Nikki Powley| 2 Min Read | June 23, 2015

AdWords Upgraded URLs: Are You Ready?

Google announced Upgraded URLs in February and the end of destination URLs as we know…

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