Category: Analytics
Hungry for Better PPC Performance Analysis? It’s as Easy as Pie…Charts!
Analyzing your PPC campaigns with pie charts reveals actionable insights. And it does so visually.…
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6 of the Best Google Tag Manager Recipes [Free Downloads] (Updated 2020)
A Google Tag Manager (GTM) container is a set of macros, rules, and tags within…
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7 Easy Steps To Set Up Cross Domain Tracking With Google Tag Manager (Updated 2020)
Editor's Note: With the announcement that Google is going to be sunsetting Universal Analytics in…
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How Google Determines The Difference Between Sessions And Clicks
Editor's Note: Looking for information on how to understand the difference between sessions and clicks…
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WordPress: Google Analytics Installation Made Easy
Editor's Note: Looking for information on how to install Google Analytics on your WordPress site?…
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Mary Meeker’s 2019 Internet Trends Report Now Live (What You Need To Know)
The Internet is growing, but not as fast as you’d think (I explain that at…
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Google Acquires Analytics SaaS Company Looker for $2.6 Billion
Google announced it's intent to acquire startup analytics company, Looker. Looker previously raised over $280…
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Online Competitor Benchmarking: How to Stop Competitors from Eating Your Lunch
A quick Google search defines competition as “the person or people with whom one is…
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Supercharge Search and Shopping with Similar Audiences
When Google released Retargeting Lists for Search Ads (RLSA) in 2014, it took time for…
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LinkedIn Conversion Tracking
LinkedIn has conversion tracking! If you’re anything like me, you discovered this fact while working…
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Get To Know Google: Search Analytics Report
In the last edition of ‘Get to Know Google’ we gave you a sneak peak…
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Google Comes to Morgantown, WV Feb. 19th
Do you live in West Virginia, or are you in PA or MD, but pretty…
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