Category: Analytics

Best Google Tag Manager Recipes
By DOM Team| 5 Min Read | April 8, 2020

6 of the Best Google Tag Manager Recipes [Free Downloads] (Updated 2020)

A Google Tag Manager (GTM) container is a set of macros, rules, and tags within…

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Cross Domain Tracking with GTM
By DOM Team| 10 Min Read | February 18, 2020

7 Easy Steps To Set Up Cross Domain Tracking With Google Tag Manager (Updated 2020)

Editor's Note: With the announcement that Google is going to be sunsetting Universal Analytics in…

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How Google Determines Clicks Sessions
By Jonathan Bentz| 7 Min Read | November 6, 2019

How Google Determines The Difference Between Sessions And Clicks

Editor's Note: Looking for information on how to understand the difference between sessions and clicks…

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Adding Google Analytics To WordPress
By DOM Team| 9 Min Read | July 5, 2019

WordPress: Google Analytics Installation Made Easy

Editor's Note: Looking for information on how to install Google Analytics on your WordPress site?…

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mary meeker's 2019 internet trends
By DOM Team| 9 Min Read | June 17, 2019

Mary Meeker’s 2019 Internet Trends Report Now Live (What You Need To Know)

The Internet is growing, but not as fast as you’d think (I explain that at…

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google analutics acquires analytics saas company looker for $2.6 billion
By DOM Team| 3 Min Read | June 10, 2019

Google Acquires Analytics SaaS Company Looker for $2.6 Billion

Google announced it's intent to acquire startup analytics company, Looker. Looker previously raised over $280…

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Competitor Benchmarking hero image Direct Online Marketing
By Jonathan Bentz| 10 Min Read | August 30, 2018

Online Competitor Benchmarking: How to Stop Competitors from Eating Your Lunch

A quick Google search defines competition as “the person or people with whom one is…

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Snail
By Leland Reed| 3 Min Read | May 19, 2017

Supercharge Search and Shopping with Similar Audiences

When Google released Retargeting Lists for Search Ads (RLSA) in 2014, it took time for…

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LinkedIn Advertising
By Nikki Powley| 3 Min Read | September 8, 2016

LinkedIn Conversion Tracking

LinkedIn has conversion tracking! If you’re anything like me, you discovered this fact while working…

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Google Search Console (Webmaster Tools) Search Analytics Report
By Stephanie Mahnken| 3 Min Read | May 7, 2015

Get To Know Google: Search Analytics Report

In the last edition of ‘Get to Know Google’ we gave you a sneak peak…

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google wv
By Justin Seibert| 6 Min Read | January 23, 2015

Google Comes to Morgantown, WV Feb. 19th

Do you live in West Virginia, or are you in PA or MD, but pretty…

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analytics-charts-graphs
By DOM Team| 4 Min Read | December 12, 2014

Your Competitors are Using Google Analytics – Why aren’t You?

Editor's Note: Looking for information on why you should be using Google Analytics? Are you…

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