Category: Google Ads
Supercharge Search and Shopping with Similar Audiences
When Google released Retargeting Lists for Search Ads (RLSA) in 2014, it took time for…
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9 Things You Need To Do Now In Google Ads
Let’s talk about using Google Ads. It’s a user-friendly platform that gives businesses of all…
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Google Updates Merchant Center! What Does That Mean for You?
I’m sure you’re a lot like me and find it hard to get excited about…
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The Benefits of Using Expanded Text Ads in Google AdWords
Editor's Note: Effective June 30, 2022, Expanded Text Ads are going to be phased out…
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New Google Local Pack Ads: What This Means for SEO & PPC
No matter the industry, the most successful businesses are generally those that can quickly pivot…
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Retargeting Ads: 4&1/2 Tips to Boost ROI
For many marketers, getting a user to their website is one of the most difficult…
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Stand Out From The Crowd: Your Guide to Google Maps Promoted Pins
Welcome! I’m glad you’ve stopped by to learn about a new Google AdWords feature—Promoted Pins.…
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New AdWords Features: Your Next Steps
Google just announced that major changes are coming soon to an AdWords interface near you.…
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Good-Bye, Right Rail Ads
Major changes have started rolling out across Google SERPs. AdWords text ad space will now…
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Online Marketing Quick Wins
Hello, fellow marketers and Direct Online Marketing fans! Let's start with a few often-overlooked facts…
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Black Friday & Cyber Monday – Google’s Newest Structured Snippets
As you prepare your ads for Black Friday and Cyber Monday (They’re just over 2…
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