800.979.3177
+1.412.785.7671The Strategic Marketing Goals You Need to Set Now
How can we measure success without goals? Is it possible to allocate resources, time, and money without knowing the purpose? What tasks should I assign to
Author: Janice Masters
- Website
- https://www.directom.com/staff/janice-masters/
- About Janice Masters
- Janice Masters is the Client Success Department Manager at Direct Online Marketing. Prior to joining DOM, she was a Partner and Director of Client Services for <a href="/c-leveled/">C-leveled</a> and served in a variety of account management and business management roles around the region. She holds a Sports Management degree from Bethany College where she was a <a href="https://www.bethanywv.edu/about-bethany/bethany-college-athletics-set-to-induct-new-hall-of-fame-members-on-homecoming-weekend/">2022 inductee into their Athletic Hall of Fame</a> and also serves as the <a href="https://www.wnfcfootball.com/about?pgid=l1hf74oz-5c393c5e-975b-4682-986c-a1ce5d775fe8">Commissioner of the Women's National Football Conference</a>.
Posts by Janice Masters
How to Choose the Best Strategic Marketing Agency
When you’re setting out into the world of strategic marketing, selecting the right agency partner, whether you are looking to outsource your entire
Solutions To The Most Common Strategic Marketing Problems
Trying to run your business as usual while keeping up with a comprehensive marketing strategy is admirable, but it isn’t without challenges. You may run
How to Budget for Strategic Marketing without Breaking the Bank
Typically, a reasonable marketing budget is around 11% of a company’s revenue – but allocating for appropriate marketing, and understanding how
The Breakdown: Measuring Strategic Marketing ROI
Businesses are spending a lot of money on their strategic marketing. Global spending is estimated at around $2.1 trillion for 2019, up from $1.6
How to Select the Right Advertising Agency for Your Business
Most businesses aren’t in the business of advertising. Even when if you think you can hack it, this is an area that is best handled by the experts. Just
How to Measure the ROI of Digital Advertising Campaigns
Digital marketing is one of the most effective methods of modern-day advertising. Digital advertising has surpassed more traditional methods, with
Best Online Advertising Platforms Curated By Marketing Experts
There are two types of businesses in the world today; those that are advertising online and those that are missing a huge opportunity to reach a huge
When is it Time to Call in the Rebranding Experts
Anyone can try to rebrand a business. But not everyone can rebrand their business successfully. When you’re an expert in your field, it’s easy to think