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Get to Know Google: New Search Impact Report

This article was updated 08/11/2025. Editor’s Note (Updated July 2025) This article was originally published in 2015 and discusses early access to a now-retired feature called the Search Impact Report in what was then Google Webmaster Tools. The tool has since been rebranded to Google Search Console, and the Search Impact Report was fully replaced

Hey Charleston, WV…It’s Your Turn to GYBO!

I briefly introduced you to Google’s GYBO (Get Your Business on the Map) initiative in my last blog post: Let’s Put Frederick on the Map! …Another Reason to Attend Grow with Google! This time, we are excited to announce that we will be attending the Google-hosted, Let’s Put Charleston, WV on the Map this Wednesday,

Let’s Put Frederick on the Map! …Another reason to attend Grow with Google!

I’m sure you may be scratching your head thinking, “Frederick, MD is already on the map: What is this lady talking about?” I’m talking about GYBO! Still confused? Well, let me introduce you to Google’s Get Your Business Online team (otherwise known as GYBO). This team was formed in 2011 with a single mission: to

Mobilegeddon: Or Why You’re about to Lose a Ton of Traffic

Ahhh April, what’s better than the weather warming… birds singing… and the flowers blooming?   Along with April comes spring, a feeling of freshness and a new start. April also has one of the most historically dreaded days of the year… Tax Day! Those who wait until the last minute run around all day from

Get to Know Google: Site Search

While on the phone with my sister, she asked “What do you do at work?” I replied, “SEO, search engine optimization.” Silence took over the call, followed by “What exactly is SEO?” I then began the daunting task of trying to explain what I do at work. While explaining my miscellaneous tasks, using industry jargon,

You Are Killing People if You Haven’t Optimized Your Hospital for Local Search!

A potential patient grabs her mobile phone and searches for the number to her local hospital, locates the number, hits call and it rings and rings and rings… NO answer.  Why you ask? The number goes to a fax machine in the storage room down in the basement.  Desperate at this point, she hangs up and

Brands Beware, Start using Facebook’s Link-Share!

While we all can’t be Facebook pro’s or keep up with ever-changing algorithms, the latest Facebook tweak is very important for brands to recognize. Lucky for you, you’re reading a top digital marketing blog! Facebook Page Text Only Status Updates On Tuesday, Facebook announced that when users see more text status updates from friends in